Disease management and wellness management programs are becoming more prevalent as a means to bring about behavioral change in members in order to help them manage their own health. Disease management programs and wellness management programs are more effective when they are able to educate the members about the risks of unmanaged chronic conditions or unhealthy behaviors and provide motivation for change.

Jiva enables healthcare payers and care management organizations deliver health content such as educational material to members at the right points in time by analyzing clinical outcome indicators. For e.g. Jiva's rules packages for disease and risk identification can identify a member with very high BMI and other criteria as being obese and at high risk for diabetes, hypertension or other conditions as appropriate. Upon identification, a message can be automatically sent to the outreach nurse to enroll the member in obesity disease management.