Engaging consumers to make better decisions about their health demands an intelligent, multi-channel approach that integrates consumer preferences for digital communication options and accounts for their current health status. While catastrophic and high-risk patients typically respond to traditional outreach methods like phone calls, those at an emerging risk for health issues and related costs are much more difficult to engage. They also tend to prefer digital options. It’s this group that provides the greatest opportunity for payers, employers, and other at-risk entities. Increasing the rate of successful engagements helps avoid escalating health problems and related spend.
Understanding the impact of consumer engagement on health outcomes and costs, ZeOmega offers the Healthcare Services Communication Hub, a growing ecosystem of tools and applications integrated with powerful data and workflows. By combining the analytics intelligence and workflow capabilities in Jiva with a host of communication options, such as live chat, video chat, SMS text messaging, secure messaging, and more, ZeOmega is enabling healthcare organizations to create effective engagement campaigns, connect consumers with critical care management, and automate outreach using multiple channels – all based on consumer preference.